The Ultimate Profit Guide for Restaurants
Unlock More Revenue Streams and Maximize Profit
Running a restaurant today isn’t just about great food — it’s about smart business strategies. The most successful restaurants have figured out how to maximize every opportunity, drive repeat business, and create customer loyalty.
After working with hundreds of restaurants, we’ve identified the strategies that consistently drive higher profit margins. If you’re not using these yet, you’re leaving money on the table. Here’s how you can take control, increase revenue, and build long-term customer loyalty.
1. Create Special Offers for Slow Days
Every restaurant has slow periods — but smart restaurants use these as an opportunity to drive traffic. Offering exclusive discounts or deals on slow days helps increase sales and keeps your staff busy.
For example, a “Buy One, Get One Free” deal on a typically slow Tuesday night can boost orders and create a habit for customers to visit regularly.
Restro allows you to set up automated promotions through your restaurant website and mobile app to make sure customers know about these deals.
2. Drive Immediate Sales with Direct Text Messages
While email works well for long-term engagement, text messages drive immediate action. Customers are more likely to open and respond to a text message than an email — which makes it perfect for time-sensitive offers and last-minute deals.
Smart restaurants use direct text messaging to notify customers about flash deals, event reminders, and exclusive offers.
Restro gives you the ability to send targeted text blasts directly from your dashboard, driving sales instantly.
3. Automate Customer Engagement with Email Campaigns
Sending emails manually is time-consuming — and inconsistent. Successful restaurants use email automation to engage customers without the extra work.
Automated email campaigns can remind customers about upcoming specials, send personalized discounts based on past orders, and even win back customers who haven’t ordered in a while.
Restro’s automated restaurant marketing tools make it easy to set up email campaigns that drive repeat orders — with minimal effort.
4. Boost Engagement with In-App Notifications
Having a branded mobile app isn’t enough — you need to engage customers consistently. That’s where in-app notifications come in.
Successful restaurants use push notifications to alert customers about special deals, new menu items, and events. It’s a direct line to your customers, increasing engagement and driving more orders.
Restro’s custom restaurant mobile app allows you to send personalized push notifications to keep your customers coming back.
5. Offer Direct Event and Catering Orders
Third-party platforms take a big cut from your regular orders — but when it comes to catering and large events, the fees are even higher. Successful restaurants are bypassing this by setting up direct catering through their own websites.
Instead of relying on platforms that take a commission, create a dedicated catering section on your website. This allows customers to place large orders directly with you — keeping more of the profit while streamlining the process.
Restro’s online ordering system makes it easy for customers to place large orders directly from your site — no commissions, no middlemen.
6. Host Special Event Nights to Bring in More Traffic
Creating an experience beyond the food is a proven way to increase customer loyalty and drive more revenue.
- Live music nights create a relaxed atmosphere and increase foot traffic.
- Trivia and game nights encourage group visits and boost drink and appetizer sales.
By creating a reason for customers to visit beyond just the food, you increase customer engagement and build a loyal customer base.
Restro allows you to promote these events through your restaurant website and mobile app, making it easy for customers to stay updated.
7. Use Customer Data to Personalize and Improve
The key to long-term success isn’t just about driving more traffic — it’s about creating better customer experiences.
- Track customer preferences and order history to create personalized offers.
- Identify best-selling items and adjust your menu based on demand.
- Target high-value customers with loyalty rewards and exclusive deals.
Restro’s dashboard gives you real-time insights into customer behavior, sales trends, and engagement — allowing you to make smarter business decisions.
Restro Gives You Everything You Need to Succeed
The strategies above are how successful restaurants maximize profits — and Restro gives you the tools to execute them effortlessly. With Restro, you get:
- A direct online ordering system
- A custom mobile app for direct orders and customer engagement
- Automated email and text marketing campaigns
- In-app notifications and push alerts
- Loyalty and rewards programs
- Real-time customer and sales insights
And the best part? A dedicated account manager will help you set up and optimize everything — so you see results fast.
The restaurants that are winning aren’t just working harder — they’re working smarter. Restro gives you the tools to drive more orders, build customer loyalty, and increase profits.
Ready to increase your profit?
